SHARING OUR COLLECTIVE WISDOM
Resources to help you navigate membership, donor communication, and other philanthropic aspects of our uncertain times.
8/27 Staying in Touch with Donors - Webinar with Salesforce and TractionRec. Digital platforms and how you can effectively communicate and engage your donors. Slide deck Recording
8/11 PPE Needs? CampDoc Special Offer for NAYDO - CampDoc is NAYDO’s Camp Network Sponsor and Medical Advisor
Many YMCAs have purchased medical supplies through CampDoc in past years. CampDoc is helping local Ys secure PPE during the pandemic. CampDoc has large quantities of many items in stock that are ready to ship right away including Disinfectant Wipes, Gowns and Gloves, Hand Sanitizer, Masks and Shields, Separation Screens. For a 5% discount on the entire order, valid through Dec. 31, 2020, use this link and the discount code NAYDO at checkout. If your YMCA needs to purchase in bulk, simply email supplies@campdoc.com and request a quote. CampDoc can likely discount 5-20% for larger orders.
7/30 NAYDO Q&A Discussion Forum - Your questions and NAYDO Council member responses, ideas and thoughts. Recording
7/16 Donor Engagement in the Era of Covid-19 Presented by Steven Shattuck, Bloomerang. What fundraisers can do to maintain donor support. Steven reveals five key elements of successful fundraising campaigns during COVID-19 and beyond. Slide deck Recording
Communicating with our donors. Slide deck Recording
6/8 - Finish Strong in 2020: DBD Virtual Annual Giving Academy. Sign up at any time and receive all resources.NAYDO is proud to partner with DBD Group for the Virtual Academy. You'll get a six-month financial development plan (July 1 through December 31) and toolkit to effectively tell your new story, steward donors, and ask for support. Learn more
6/5 - Special NAYDO forum, Radical Stewardship, 1 p.m. Central. When your doors closed, your mission continued in new and urgent ways. As you told your story, donors – old and new – stepped up to support you. In many Ys, the members who stayed with you became donors! Now is the time for some Radical Stewardship to keep these donors informed, engaged, retained, and thanked! Slide deck Recording5/28 - A COVID-19 Building Signage System for YMCAs: 35 Pieces, Ready To Print, Positioning Ys For a Safe, Staged, Phased and Welcoming Re-Opening from Gro - Link to all components: Overview, Order Form, Actual Signage File Artwork
5/26 - Special NAYDO webinar, Coronavirus Considerations for YMCA Camps, featuring Michael Ambrose, MD
Webinar recording Resources from Dr. Michael ACA-YMCA Field Guide for Camps Communicable Disease Plan template
*Remember to check your state and local requirements!
5/21 - NAYDO webinar, Campaigning in the Time of Covid - What to do if you're in a feasibility study or capital campaign, presented by Adam Clevenger, CFRE and Dave Sternberg, CFRM of Loring, Sternberg & Associates. Webinar recording and Slide deck
5/1 - Special NAYDO webinar, From Emergency to Emerging: YMCA Fundraising for the Next Phase, featuring DBD Group members. Slide deck Recording: https://vimeo.com/
5/1 - Amy Eisenstein, NAYDO Conference and webinar presenter, offers free weekly, town hall-style calls during the crisis.
Mondays at 2:00 p.m. EST (Capital Campaign Focused); Thursdays at 3:00 p.m. EST: (General Fundraising). Recordings of calls can be found here and here. Amy offers an opportunity for organizations to conduct an emergency mini-campaign to raise $100K over 8 weeks. Details
4/30 - Giving Tuesday Now (May 5) sample solicitation letter, social media image and social media toolkit - YMCA of Silicon Valley
4/30 - Sample donor thank you letter - YMCA of Silicon Valley
4/7 - Don't Disconnect During Challenging Times - Lighthouse Counsel
4/7 - Hosting Virtual Events tip sheet - Lighthouse Counsel3/27 - YMCA FUNDRAISING IN UNCERTAIN TIMES - NAYDO WEBINAR Slide deck Recording: https://vimeo.com/401504420
A tactical discussion for YMCAs focusing on: ● Lessons Learned from 9/11 and 2008-09 Recession - Robyn Furness-Fallin CFRE ● Major Donor Conversations - Bruce Berglund CFRE ● Your Annual Campaign - Jan Brogdon CFRE ● Donor Communications - Lora Dow
4/3 - Donor update video sent with a letter from the CEO - YMCA of the North Shore
4/1 - Update letter - Jennifer Willows, YMCA of Snohomish County
3/31 - How to pivot your fundraising to serve your needs in a crisis - Amy Eisenstein, ACFRE
3/30 - Supporting the highest needs - YMCA of Southwestern Ontario, Canada
3/30 - Donor letter - YMCA of Southwestern Ontario, Canada
3/25 - Fundraising in tough times - In memory of Jerry Panas - from the 2008 financial crisis, Institute for Charitable Giving
3/24 - Member update - YMCA of Greater Monmouth County
3/24 - Member letter - YMCA of Greater Grand Rapids
3/24 - Letter to members - Akron Area YMCA
3/24 - Community foundations list with links to their COVID response and grant applications - Rebecca Bowen
3/24 - YMCA of Metro Chicago appeal letter
3/24 - Stay With Us - video and letter YMCA of the Virginia Peninsulas CEO
3/23 - Covid-19 response news release - YMCA of Silicon Valley
3/23 - Foundations agree to flexible funding - The Council on Foundations put forth a call to action to Foundations to loosen their guidelines in the emergency. Foundations of all sizes and geographic focus are signing on. Pledge & foundations who signed on
3/23 - Donor engagement strategies contingency planning - sample spreadsheet, Lori Jacobwith, Ignited Fundraising
3/18 webinar slides - Lori Jacobwith and Steven Shattuck
3/23 - Tips and ideas - Nick Zimmer, American City Bureau
Connecting in uncertain times - various resources including a free consultation and lessons learned from 2008, DBD Group
3/22 - Member closing communication - Tony Ganger, YMCA of Silicon Valley
3/22 - Member choice communication - Tony Ganger, YMCA of Silicon Valley
3/22 - Donor appeal - Tony Ganger, YMCA of Silicon Valley
How to convert membership into a donation - Nekita Nesmith, Bruce Ham, Tony Ganger
Good News from the Y - Good news reports to Board Members and staff, going out several times a week - Courtney Cordero, YMCA of San Diego County
Pledge Request Letter - from an Executive Director, Lauren Hall of the Magdalena Ecke Family YMCA, YMCA of San Diego County
Annual Campaign Update - Courtney Cordero, YMCA of San Diego County
Annual Campaign Update (great messaging here) - Stephanie Chapel Yoo, YMCA of San Diego County
Message & Plan for Annual Campaign Volunteer Leaders - Shelly McTighe-Rippengale, YMCA of San Diego County
Keeping you close while keeping our distance and other member messaging- 3/17 member email and website post, Eugene Family YMCA, Beth Casper
YMCA of Greater Cincinnati video - Your part is critical to our mission
YMCA of the Triangle video message
Responding to a crisis - YMCA of Greater Seattle pivot campaign
YMCA of Metro Atlanta - CEO message
Frost Valley - postponing camp programs
How to manage your fundraising during the coronavirus crisis - Amy Eisenstein, ACFRE
Sponsorship During Times of Crisis - Canceled Events, Postponing & Refunds - Chris Bayliss, The Sponsorship Collective, Ottawa, Canada
Fundraising in Challenging Times - CCS Fundraising
" ... be encouraged – you've got this – you're a creative resilient fundraiser – you were made for these times – times that require all of us to step up. Together we're holding up the sky ..." Mike Duerksen, BuildGood
